My Bio
Hi, I'm Casey Auvé, a versatile Creative Operations Manager with a passion for design, leadership, and community service. My diverse background includes managing production teams, mentoring artists, and leading non-profit organizations like the Foundation for Edmonds School District and Lynnwood Rotary Club. I co-founded the Nourishing Network, established the FoundationESD's Scholarship Alliance program, and successfully rescued and guided the Lynnwood Rotary House Project through financial crisis, all of which have made a significant impact on the community.
As a dedicated Creative Operations Manager, I excel at collaborating with teams and stakeholders of varying backgrounds, ensuring that organizations and their employees succeed. My unique blend of design, leadership, and community service expertise makes me an accomplished leader ready to create a positive and lasting impact wherever my skills are needed. Let's connect!
Career Highlights
— Understanding User Experience —
When the COVID-19 pandemic hit and the economy took a nosedive, my publishing company had no choice but to close up shop. Our income came from small businesses that were also struggling to stay afloat. Instead of getting bogged down by the tough situation, I decided to use this time to level up my skills. I enrolled in a 12-week UX design bootcamp, all while helping my kids navigate their online elementary schooling. This way, I could adapt to the changing times and keep moving forward.
Halka - I developed a mental health app called Halka exclusively for long-haul truckers. The app provides a range of mental health resources and support, including stress-management techniques, meditation exercises, and access to a licensed therapist via video chat. It also includes a community forum where truckers can connect with one another and share their experiences.
LynnwoodRotary.com - I revamped a Rotary Club's website by conducting UX research and developing an optimized Information Architecture. I then used my insights to build out the website, demonstrating the value of a well-designed website for community marketing.
The Folkore - As a UX/UI designer, I collaborated with the CEO and marketing director of a luxury e-commerce site featuring African designers for the North American market to conduct a comprehensive study that increased their online sales.
My Journey
DesignOps Program Manager
Mill Creek, WA | April 2022 to Current (part-time)
Recruited by the new owner/publisher to establish best practices, and manage the production, design, and delivery of a bi-weekly print and online publication using content from editor and contributors with a circulation of 10,000 readers.
- Redesigned the publication and improved readership by analyzing the design components (typefaces, formatting, layout) to enhance ease of reading, user experience.
- Reduced printing costs by 20% by bringing color pre-production in-house to streamline the production process and optimize printing press time.
- Collaborate with press facility vendors to ensure quality and adherence to distribution timelines.
- Establish partnerships with community organizations and local governments to ensure precise and reliable news.
- Project manage podcasts and publishing to online platforms to support the publisher's broader vision.
Freelance Designer / Producer
Edmonds, WA | July 2013 to Current
Providing event management, operations, logistics and supporting marketing materials to local events on a contract basis. Work in partnership with public service organizations (Rotary), non-profits, schools, municipal groups, parks departments, and supporting first responders.
- Produce or Co-Produce 10+ Public events annually in cooperation with the City of Edmonds and Mill Creek Chamber of Commerce including Holiday Market/Winter Market with average traffic of 2500 people per event and the Mill Creek Festival serving up to 20,000 attendees.
- Provide hands-on design of market stall layouts and traffic flow for events.
- Demonstrated advanced knowledge of Figma features and best practices in a recent web design project, skillfully managing design workflows in an agile environment to drive team collaboration and project success.
Publisher & Operations Manager
Seattle, WA | March 2013 to March 2020
Delivered top-notch community publications throughout King, Snohomish, and Skagit Counties, engaging a combined distribution to 140,000+ residents with our exceptional publications.
- Launched a publication serving the Greater Seattle Area grew circulation to 20,000 readers.
- Pitched and landed contracts to produce Annual Business Guides for the cities of Burlington, Mount Vernon and Mill Creek.
- Through strategic negotiation, I successfully acquired the Community Shopper business and subsequently launched four regional shopping circulars with a combined distribution to 55,000 households.
Production & Operations Manager
Lynnwood, WA | May 2003 to February 2013
Responsible for managing business operations and publishing 13 monthly newspapers with a combined circulation of 125K readers. Produced 45 specialty publications annually serving numerous communities in the Pacific Northwest.
- Reduced recurring monthly production costs by over 30% by thoroughly analyzing business operations and securing new vendors for production and printing.
- Cut overtime labor costs by over 55% while improving publication quality by streamlining Production and Editorial department processes.
- Generated annual savings of hundreds of thousands of dollars by collaborating closely with press vendors to implement a sophisticated production system to maximize our time on their press while minimizing material waste.
- Increased value for all stakeholders by refining product format and layout to enhance reader engagement and boost advertiser visibility.
© 2023 Casey Auvé